Innovax Systems is proud to announce the launch of FlexiSMS portal on 1 November 2010. The new enterprise SMS portal empowers marketers and businesses to exploit the full potential of SMS to reach their target customers and for them to reach businesses quickly and intelligently. Features like Dashboard, Contacts Book, Reports and SMS Broadcast are available standout features.

Unlike most other service providers, FlexiSMS portal is providing a two-way SMS platform that not only allows businesses to broadcast SMS to target customers but at the same time empowering their customers to respond to a variety of campaigns. With FlexiSMS incoming SMS can be routed to various destinations, with auto-response , voting or survey modules. Intelligent reports and analyses of incoming SMS can also be obtained.

An account can be set up with FlexiSMS instantly online and activated within minutes. FlexiSMS user interface is intuitive and set up of every campaign should not take more than 5 minutes.

Said Alex Koh, Chief Technology Officer of Innovax Systems: “With a team of dedicated and highly skilled engineers, we endeavour to provide you with the best in class of the SMS web portals available in the region. Hassle free and rich in features, FlexiSMS gives marketers and other users the delightful experience that they deserve.”

Founded in 1998, Innovax Systems provides premise and SaaS-based contact centre solutions and productivity software for the best customer interaction experience that an organization requires. Innovax Systems has offices and partners throughout Asia and has provided contact centre related consulting, development, implementation and operational services for MNC and SME customers in varied industries in the Asia-Pacific region.